{"id":54,"date":"2026-09-04T01:28:09","date_gmt":"2026-09-03T22:28:09","guid":{"rendered":"https:\/\/www.sezgineren.com\/Blog\/?p=54"},"modified":"2026-09-04T17:45:33","modified_gmt":"2026-09-04T14:45:33","slug":"e-ticaret-altyapisi-secerken-hangi-tesvik-en-cok-ise-yariyor","status":"publish","type":"post","link":"https:\/\/www.sezgineren.com\/Blog\/e-ticaret-altyapisi-secerken-hangi-tesvik-en-cok-ise-yariyor","title":{"rendered":"E-Ticaret Altyap\u0131s\u0131 Se\u00e7erken Hangi Te\u015fvik En \u00c7ok \u0130\u015fe Yar\u0131yor?"},"content":{"rendered":"<p data-path-to-node=\"1\">Yeni bir e-ticaret sitesi kurarken veya mevcut altyap\u0131n\u0131z\u0131 de\u011fi\u015ftirirken sa\u011flay\u0131c\u0131lar\u0131n sundu\u011fu \u00e7e\u015fitli kampanyalarla kar\u015f\u0131la\u015f\u0131rs\u0131n\u0131z: \u0130lk y\u0131l indirimleri, reklam kredileri, \u00fccretsiz kargo bakiyeleri veya entegrasyon destekleri. Peki, sat\u0131c\u0131lar\u0131 yeni bir e-ticaret paketine ge\u00e7meye ikna eden en \u00f6nemli te\u015fvik hangisi?<\/p>\n<p data-path-to-node=\"2\">[<a class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DUucSewSOvWo%26t%3D0\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahcKEwjYy-uZudOWAxUAAAAAHQAAAAAQOA\">00:00<\/a>] Sezgin Eren&#8217;in LinkedIn \u00fczerinden ger\u00e7ekle\u015ftirdi\u011fi anket \u00e7al\u0131\u015fmas\u0131, sat\u0131c\u0131lar\u0131n altyap\u0131 se\u00e7imi yaparken nelere \u00f6ncelik verdi\u011fini net bir \u015fekilde ortaya koyuyor.<\/p>\n<h3 data-path-to-node=\"4\">Sat\u0131c\u0131lar\u0131n Tercihini Ne Belirliyor? (Anket Sonu\u00e7lar\u0131)<\/h3>\n<p data-path-to-node=\"5\">Ankette kat\u0131l\u0131mc\u0131lara yeni bir e-ticaret altyap\u0131s\u0131na ge\u00e7erken onlar\u0131 en \u00e7ok hangi avantaj\u0131n cezbedece\u011fi soruldu [<a class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DUucSewSOvWo%26t%3D7\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahcKEwjYy-uZudOWAxUAAAAAHQAAAAAQOQ\">00:07<\/a>]. Toplam 63 ki\u015finin kat\u0131ld\u0131\u011f\u0131 anketin sonu\u00e7lar\u0131 \u015fu \u015fekilde \u015fekillendi [<a class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DUucSewSOvWo%26t%3D43\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahcKEwjYy-uZudOWAxUAAAAAHQAAAAAQOg\">00:43<\/a>]:<\/p>\n<ul data-path-to-node=\"6\">\n<li>\n<p data-path-to-node=\"6,0,0\"><b data-path-to-node=\"6,0,0\" data-index-in-node=\"0\">\u00dccretsiz Entegrasyon (%38 &#8211; 24 Oy):<\/b> Kat\u0131l\u0131mc\u0131lar\u0131n en \u00e7ok tercih etti\u011fi te\u015fvik a\u00e7\u0131k ara \u00fccretsiz entegrasyon olanaklar\u0131 oldu [<a class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DUucSewSOvWo%26t%3D34\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahcKEwjYy-uZudOWAxUAAAAAHQAAAAAQOw\">00:34<\/a>]. Pazaryeri, ERP, muhasebe veya kargo entegrasyonlar\u0131n\u0131n ek maliyet ve efor yaratmas\u0131, kullan\u0131c\u0131lar\u0131n bu kalemi ilk s\u0131raya koymas\u0131na yol a\u00e7\u0131yor.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"6,1,0\"><b data-path-to-node=\"6,1,0\" data-index-in-node=\"0\">\u00dccretsiz Kargo Bakiyesi (18 Oy):<\/b> \u00d6zellikle operasyonel maliyetleri do\u011frudan d\u00fc\u015f\u00fcrece\u011fi d\u00fc\u015f\u00fcn\u00fclen kargo bakiyesi deste\u011fi ikinci s\u0131rada yer ald\u0131 [<a class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DUucSewSOvWo%26t%3D43\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahcKEwjYy-uZudOWAxUAAAAAHQAAAAAQPA\">00:43<\/a>].<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"6,2,0\"><b data-path-to-node=\"6,2,0\" data-index-in-node=\"0\">\u0130lk Y\u0131l Paket \u0130ndirimi (11 Oy):<\/b> Ba\u015flang\u0131\u00e7 maliyetlerini azaltan y\u0131ll\u0131k indirimler \u00fc\u00e7\u00fcnc\u00fc s\u0131rada tercih edildi [<a class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DUucSewSOvWo%26t%3D52\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahcKEwjYy-uZudOWAxUAAAAAHQAAAAAQPQ\">00:52<\/a>].<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"6,3,0\"><b data-path-to-node=\"6,3,0\" data-index-in-node=\"0\">Reklam ve Pazarlama Kredisi (10 Oy):<\/b> Sat\u0131\u015fa d\u00f6n\u00fc\u015f\u00fcm ve g\u00f6r\u00fcn\u00fcrl\u00fck sa\u011flayan reklam destekleri ise d\u00f6rd\u00fcnc\u00fc s\u0131raya yerle\u015fti [<a class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DUucSewSOvWo%26t%3D52\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahcKEwjYy-uZudOWAxUAAAAAHQAAAAAQPg\">00:52<\/a>].<\/p>\n<\/li>\n<\/ul>\n<h3 data-path-to-node=\"8\">Bu Sonu\u00e7lar Sekt\u00f6r \u0130\u00e7in Ne Anlama Geliyor?<\/h3>\n<ul data-path-to-node=\"9\">\n<li>\n<p data-path-to-node=\"9,0,0\"><b data-path-to-node=\"9,0,0\" data-index-in-node=\"0\">E-Ticaret Altyap\u0131 Sa\u011flay\u0131c\u0131lar\u0131 \u0130\u00e7in:<\/b> Ticimax, IdeaSoft, T-Soft gibi altyap\u0131 sa\u011flay\u0131c\u0131lar\u0131n\u0131n pazarlama stratejilerinde ve kampanyalar\u0131nda sadece fiyat indirimi yerine teknik kolayl\u0131k sa\u011flayan \u00fccretsiz entegrasyon paketlerine a\u011f\u0131rl\u0131k vermesi sat\u0131c\u0131 kazan\u0131m\u0131n\u0131 ciddi oranda art\u0131rabilir [<a class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DUucSewSOvWo%26t%3D58\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahcKEwjYy-uZudOWAxUAAAAAHQAAAAAQPw\">00:58<\/a>].<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"9,1,0\"><b data-path-to-node=\"9,1,0\" data-index-in-node=\"0\">E-Ticaret Sat\u0131c\u0131lar\u0131 \u0130\u00e7in:<\/b> Sekt\u00f6rdeki di\u011fer sat\u0131c\u0131lar\u0131n ve giri\u015fimcilerin altyap\u0131 yat\u0131r\u0131m\u0131 yaparken teknik entegrasyon maliyetlerini ve zaman tasarrufunu do\u011frudan nakit te\u015fviklerinin (kargo veya reklam kredisi) dahi \u00f6n\u00fcnde tuttu\u011funu g\u00f6steriyor [<a class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DUucSewSOvWo%26t%3D69\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahcKEwjYy-uZudOWAxUAAAAAHQAAAAAQQA\">01:09<\/a>].<\/p>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"10\">Detayl\u0131 de\u011ferlendirmeyi ve videonun tamam\u0131n\u0131 izlemek i\u00e7in: <a class=\"ng-star-inserted\" href=\"http:\/\/www.youtube.com\/watch?v=UucSewSOvWo\" target=\"_blank\" rel=\"noopener\" data-hveid=\"0\" data-ved=\"0CAAQ_4QMahcKEwjYy-uZudOWAxUAAAAAHQAAAAAQQQ\">E-Ticaret Altyap\u0131s\u0131 Se\u00e7erken En \u00c7ok Hangi Te\u015fvik \u0130\u015fe Yar\u0131yor? (Anket Sonu\u00e7lar\u0131)<\/a><\/p>\n<hr>\n\t\t<p>Youtube Kanal\u0131ma Abone Olun : <a target=\"_blank\" href=\"https:\/\/www.youtube.com\/@SezginEren\">https:\/\/www.youtube.com\/@SezginEren<\/a><\/p>\n\t\t<p><a target=\"_blank\" href=\"https:\/\/www.sezgineren.com\/GorusmeTalebi.aspx\"><img decoding=\"async\" src=\"https:\/\/www.sezgineren.com\/assets\/img\/sezgineren_blog.png\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Yeni bir e-ticaret sitesi kurarken veya mevcut altyap\u0131n\u0131z\u0131 de\u011fi\u015ftirirken sa\u011flay\u0131c\u0131lar\u0131n sundu\u011fu \u00e7e\u015fitli kampanyalarla kar\u015f\u0131la\u015f\u0131rs\u0131n\u0131z: \u0130lk y\u0131l indirimleri, reklam kredileri, \u00fccretsiz kargo bakiyeleri veya entegrasyon destekleri. Peki, sat\u0131c\u0131lar\u0131 yeni bir e-ticaret paketine ge\u00e7meye ikna eden en \u00f6nemli te\u015fvik hangisi? [00:00] Sezgin Eren&#8217;in LinkedIn \u00fczerinden ger\u00e7ekle\u015ftirdi\u011fi anket \u00e7al\u0131\u015fmas\u0131, sat\u0131c\u0131lar\u0131n altyap\u0131 se\u00e7imi yaparken nelere \u00f6ncelik verdi\u011fini net bir [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":57,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[144,69,137,138,140,142,68,141,143,139],"class_list":["post-54","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","tag-dijital-ticaret","tag-e-ticaret","tag-e-ticaret-altyapisi","tag-e-ticaret-paketleri","tag-e-ticaret-tesvikleri","tag-e-ticaret-yazilimlari","tag-girisimcilik","tag-pazaryeri-entegrasyonu","tag-sezgin-eren","tag-ucretsiz-entegrasyon"],"_links":{"self":[{"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/posts\/54","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/comments?post=54"}],"version-history":[{"count":1,"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/posts\/54\/revisions"}],"predecessor-version":[{"id":56,"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/posts\/54\/revisions\/56"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/media\/57"}],"wp:attachment":[{"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/media?parent=54"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/categories?post=54"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sezgineren.com\/Blog\/wp-json\/wp\/v2\/tags?post=54"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}